E.tv Loses 1 million Viewers After Replacing The Imbewu Time Slot With The Black Door. According to the TVSA primetime TV viewing figures, e.tv lost 1 million viewers in April when it launched its new raunchy show The Black Door, which took over Imbewu: The Seed’s popular 9.30 pm slot.
According to the numbers, Imbewu: The Seed lost over a million viewers when it was moved to the 9 p.m. slot.
Imbewu lost viewers in April when e.tv replaced it on the 9.30 pm slot with its new risqué show The Black Door.
In the 9 p.m. timeslot, the popular telenovela is now up against Muvhango and The Queen.
Imbewu had 3,442,796 viewers in March when it aired at 9.30 p.m., but that number dropped to 2,860,068 in April when the channel moved it to 9 p.m., while The Black Door received 2,449,977 viewers.
Because it depicts graphic scenes involving s*x workers, The Black Door has been dubbed Mzansi’s Emmanuelle.
Before the show was created, Black Brain stated that they spent a lot of time with s*x workers to get to know them.
“We didn’t just want to do a s*x scene, but tell stories. We came to understand that when they go to places that I’ve never been to, it’s their place of work.”
“For example, people have relationships at work, but what does a relationship look like between two s*x workers?”